On far left and right, SoCal Reggae Co-Founders Leucadia Bob and Thomas Persichilli. Tom Searcy and Paloma Isabel in the center.
SoCal Reggae was launched in May 2012, when while drinking heavily one night, co-founder Leucadia Bob was doing some routine web surfing and decided to do a lookup on socalreggae.com. To his surprise, the domain was available, so without delay, he snatched it up. Along with his friend Thomas Persichilli, they decided to formulate what exactly it was that this website would deliver. Along the way, they have teamed up with Tom Searcy. Tom is a journalist and has amazed us time and time again with some of the interviews that he has brought to the table. SoCal Reggae is committed to delivering High Quality Video and Media Content, as well as concise reporting and documentary on the ongoing and ever growing reggae scene that is emerging in Southern California.